Automotive Blogger

2023 Royal Enfield Bullet 350: The New Icon in Town

02-09-2023

Royal Enfield has unveiled the revamped 2023 Bullet 350, and it's turning heads. With a price tag starting at Rs 1.74 lakh (ex-showroom), it's more affordable than the Classic 350 and a bit pricier than the Hunter 350.

Royal Enfield Bullet 350 - 2023

A Power Boost and Familiar Engine

The biggest change is under the hood. The new Bullet now packs the 349cc J-platform engine, found in other 350cc Royal Enfield models. It churns out a respectable 20hp and 27Nm of torque, delivering a familiar and reliable ride.

Variants to Suit Every Rider

The Bullet 350 lineup offers something for everyone.

The Military variant, priced at Rs 1.73 lakh, comes in understated red and black, missing the iconic pinstripes but exuding elegance.

Stepping up, the Standard variant, available in black and maroon at Rs 1.97 lakh, proudly displays those classic golden pinstripes.

For those seeking the pinnacle of style, the Bullet Black Gold, priced at Rs 2.15 lakh, boasts a blacked-out look with striking pinstripes – an epitome of sophistication.

A Familiar Yet Refreshed Ride

Mechanically, the 2023 Bullet 350 is much like the new Classic 350. It retains the trusty 349cc, air/oil-cooled engine, delivering 20.2bhp and 27Nm. The bike rides on 19-18-inch spoke wheels with wider tires, offering stability and grip.

The suspension consists of 41mm front forks and dual springs at the rear, ensuring a comfortable ride. You have the choice of either a single disc or a rear drum brake. Features include a semi-digital console, dual-channel ABS, USB charging, and a 13-litre fuel tank.

A Modern Classic with a Nod to Tradition

The 2023 Bullet 350 is a modern classic with a touch of nostalgia. It blends new design elements like a single-piece seat and a more upright handlebar with classic features like the iconic hand-painted golden pinstripes on the fuel tank.

For the Bullet faithful, these pinstripes are a reassuring sign that the essence of this beloved motorcycle remains intact.

Missing the Kick Start

One notable change is the absence of the kick start, a feature long associated with the Bullet. This marks a shift towards modernity and convenience.

The 2023 Royal Enfield Bullet 350 is a refreshing take on an icon, offering a blend of old-school charm and modern reliability. Whether you're a seasoned rider or a newbie, there's a Bullet 350 variant waiting for you.